Kate Upton: “I love a bold lip, it makes me feel confident”

27 Jun 2014

Hey everyone, we have a UK EXCLUSIVE of Kate Upton's new campaign shot for Bobbi Brown! The 22-year-old model has represented the makeup brand since March and is 'crazy for colour' in the new promo pics.

Talking about the powers of a vibrant lipstick shade, Kate said: "I love a bold lip-it makes me feel instantly confident."

We couldn't agree more, Kate. The model and actress reveals her top tips for applying a wow-worthy red lip: "Whenever I wear a red lip, I try to keep the rest of my makeup simple. My tip for applying red lipstick is to line and fill in your lips with a red pencil, and then swipe the lipstick on top of it. The lip liner will help the lipstick stay put for longer."

The lip colours - out in July - are available in 30 shades, with both new and back-by-popular-demand shades. The new collection features everything from neutrals to brights to bolds - giving us all the colours we could ever want.

And FYI, Kate Upton is wearing Bobbi Brown 'Vintage Red' lip colour - we'll race you to the counters next month.

For more information on their new poster girl, scroll down and visit .

On 21 March 2014, we wrote...

Kate Upton is the supermodel that is known for her incredible body, and her all-American good looks. Well now she has a new job - she's the new face of Bobbi Brown cosmetics.

PA Photos

Talking to American Vogue, Bobbi Brown revealed why she chose Kate Upton to front her new campaign, she said: "Besides being strong and confident, she is really smart. She knows exactly who she is and who her brand is. She told me she called her mom and her sister right away when she found out about [becoming the face of the brand]. She was so excited about doing it! That's what I love about Kate: She's a real girl. And she's not a waif-y supermodel. She was an athlete, so she's comfortable with her body. She's really kind of every woman."

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Kate Upton also told Vogue US that she's been a long-time fan of Bobbi's makeup: "I started out with the concealer and mascara. When you first learn how to do your makeup, it's very basic, but even now I love wearing the mascara and just a little blush. Bobbi's makeup is so light, and I'm such a Florida girl, that it just goes along with my lifestyle."

Ah yes, the lifestyle! You just have to take a quick peek at Kate's Twitter to see she has the BEST life EVER. And what's more, she's starring alongside Cameron Diaz and Leslie Mann in the upcoming comedy, The Other Woman later this summer. It's official: 2014 is Kate Upton's year.

Rehab for Homewreckers, that is.

— The Other Woman (@OtherWomanMovie)

Having been compared to Marilyn Monroe, sexiness is definitely Kate's thing - but she wants to be known for more than being a sex-pot: "Makeup is very important in making me feel either confident or sexy, but it doesn't define how I feel. I love my body and I love my job, so it's fun to play around with different looks; makeup helps you do that. But I always find it to be more of a compliment when people call me happy rather than sexy. I am a happy person, and I hope that comes across."

Rex Features

And with the craze of the #nomakeupselfie that's happening right now, don't be surprised to see Kate doing it soon - she's not afraid to be without makeup: "I have gone on social media multiple times without my makeup, but I do think wearing a little bit of concealer or a little blush, even bronzer, can make you feel more confident when you're posting something for the world to see. I usually go for something light that can bring out your natural beauty."

It's not yet known whether Kate Upton has taken Katie Holmes' role, or whether both will star in separate campaigns - but Bobbi knows some people will wonder why they chose Kate, but she's not worried: "We got that with Katie Holmes, our first celebrity campaign. Social media is a great way to find out what people are thinking. Katie was such a big hit, but I also know lots of people are happy I've found a blonde!

"Kate came to the shoot without a stitch of makeup; she is the girl next door, really fresh and the epitome of all-American. She not only represents beauty-although I think all women are beautiful-but she has incredibly good energy. She is happy, she is strong, she is smart, she is open, and she is really versatile. She's starting to act, she's a model; she speaks eloquently about confidence and self-esteem, which is really important to me. I think she'll be a great [role model] for young girls to look up to."

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