"Good manners and good cologne are what transforms the man into a gentleman." Tom Ford was quite right. Scent is the most powerful of senses, capable of evoking memories, inciting emotions and instilling confidence.
Your fragrances should be treated like your clothing, each piece serving a different purpose; the parfum for the daytime, the cologne for the boardroom, the oud for your date.
And with the changing seasons, just like your clothing, your scent should also change. Spring is a time of renewal, of new beginnings - so shake up your smell and take your pick with our guide to this years top fragrances in honour of National Fragrance Day.
Check out the latest fragrance launches and what the girls are spritzing here.